Cambodia Investment Review
In a rapidly changing global context, Cambodian business leaders are rethinking leadership and workforce strategies to ensure the country’s competitive edge. During a panel discussion moderated by Druga Rajendran, industry experts explored how Cambodia can develop future leaders who can navigate the complexities of an evolving business environment while staying true to the nation’s cultural values. The discussion covered essential themes such as leadership adaptability, the integration of technology, and the importance of continuous learning across all levels of the workforce.
Integrating Their Work Into Their Lives More Holistically
Jacqueline Wong, Founder and Managing Director of Sequoia Group in Cambodia, highlighted a significant shift in how work is perceived. She discussed the growing trend of employees integrating their work into their lives more holistically, often taking on side hustles while maintaining full-time positions. “The traditional social contract between employer and employee is evolving,” Wong said. “In Asia, there has long been a mindset that employees belong to the company and the boss. However, there is now a shift from viewing workers as mere employees to recognizing them as talents—this is a crucial mental shift.”
Wong also emphasized the importance of understanding cultural nuances in the context of globalization. “While it’s essential to learn from other nations, it’s equally important to adapt those lessons to fit our unique Cambodian culture. Compassion and cultural identity are vital and should not be lost in the broader context of social and economic development,” she remarked.
Reflecting on the inevitability of change, Wong urged leaders to embrace it rather than fear it. “Change is a constant; it has always been part of our history. Leaders must think about the future and set the tone for their organizations. If external change moves faster than internal change, it poses a significant risk to the company and the nation,” she noted.
Challenges Faced By Cambodian Workforce In A Developing Economy
Neak Oknha Sear Rithy, Founder and Chairman of Worldbridge Group of Companies, discussed the challenges faced by Cambodia as a developing economy. He pointed out the difficulties in implementing remote and hybrid work models due to the lack of digital tools and technology. “One of the major differences between developed and developing economies is the struggle to equip our workforce with the necessary technology and training. We need to ensure that all employees are proficient in using these tools,” he said.
Addressing the challenges of a multi-generational workforce, Rithy spoke about the need for continuous learning and improvement across all age groups. “We encourage our older staff to keep learning as they work. Continuous improvement is key to staying relevant in today’s fast-paced environment,” he said.
Rithy also shared insights into the unique strengths and weaknesses of Cambodian workers. “Cambodians are smart, but often they don’t know how to leverage their intelligence effectively. Foreign managers sometimes fail to understand the importance of working with the heart when dealing with Cambodian staff. When I first recruited Singaporeans, their strict management style led to dissatisfaction among my Cambodian staff. I quickly realized the need for a different approach,” he recalled.
He further emphasized the importance of creating an efficient workflow and staying updated with technological advancements. “We must ensure that our workflow is efficient and aligned with technological developments. Soft and hard skills development is crucial, as technology is advancing rapidly. We cannot afford to fall behind,” Rithy added.
The Impact Of Technology On Employee Well-Being
Jimmy Ong, Managing Partner of Nucleus Advisory in Malaysia, offered a perspective on the impact of technology on employee well-being. He discussed the implications of a 24/7 hybrid work model and the need to balance efficiency with employee well-being. “Cambodia has a large influx of new labor, but it’s essential to ensure that they have the right skills to be fully utilized in the workforce,” Ong stated.
Ong stressed the importance of curiosity and continuous learning in the workplace. “Being curious is vital as an employee. It’s important to ask why things are done a certain way and to explore different approaches. Not everyone can be a digital change agent, but we must think about how technology can assist in our jobs and improve our systems,” he said.
In closing, Ong highlighted the difference between learning organizations and doing organizations, emphasizing that those focused on learning are better equipped to thrive. “Learning organizations foster great employee engagement and excitement about challenges. These organizations are the ones that will thrive in the future,” he concluded.
The panel underscored the importance of adapting to the rapidly changing global landscape while maintaining a strong connection to Cambodian culture and values. As the country continues to develop, the role of leadership, technology, and continuous learning will be critical in shaping the future of Cambodia’s workforce.
