Cambodia Investment Review

Vespa launches limited edition Primavera Color Vibe in style to Cambodian market

Vespa launches limited edition Primavera Color Vibe in style to Cambodian market

Tom Starkey

Vespa Cambodia held a glittering event at Mecon open-air sky bar in Phnom Penh recently, where the iconic Italian brand launched the Limited-Edition Vespa Primavera Color Vibe series – Cambodia Investment Review – Life & Luxury attended the launch event.

Presided over by Piaggio Asia Pacific’s Rachel Wong and Vespa Cambodia’s Rindeth Long, with fans of the celebrated luxury scooters in attendance, the Primavera Color Vibe was launched in the Kingdom in style.

Read more: Italian investors identify Cambodia as a strong emerging market in ASEAN

Vespa Cambodia’s Rindeth Long said, “Since 2012, Vespa Cambodia has been dedicated to enriching and expanding the Vespa Community in Cambodia. We are proud to have played a part in bringing people together through our shared love of Vespa, and we look forward to continuing to do so for many years to come.”

Launching more models this year

The iconic duo of Orange Tramonto – inspired by the sun – and Blue Audace – inspired by the sea – were unveiled at the event, which featured food and drinks, and an energizing set from the guest DJ.

Indeed, Vespa Cambodia added a splash of color to the streets of Phnom Penh with the launch of their new limited edition Vespa Primavera Color Vibe.

Vespa Cambodia’s launch event was attended by several well-known figures from Cambodia’s business community.

Piaggio Asia Pacific’s Rachel Wong said, “I am also excited to share that Piaggio will also be launching new models later this year, the Primavera Sport, Sprint Sport, GTS Super Sport and GTV. In addition, instead of 125cc scooters, we will be bringing in 150cc scooters, providing even more power and speed.”

The Primavera Color Vibe was unveiled in two stunning colors, Orange Tramonto and Blue Audace, inspired by the sun and sea respectively. The vibrant colors are sure to turn heads and make a statement on the streets of Phnom Penh.

An iconic model for enthusiasts

The Vespa Primavera is an iconic model that has been a favorite of scooter enthusiasts for many years. With its sleek design and superior performance, it’s no wonder why the Vespa Primavera is so popular. The limited edition Color Vibe takes the classic design to the next level with its bold and vibrant colors.

Vespa Cambodia’s launch event was hosted at an open-air sky bar in Phnom Penh on April 28, 2023,

The Vespa Primavera Color Vibe is not only a stylish mode of transportation, but it also offers exceptional performance. The scooter is powered by a 150cc engine, providing ample power for city riding. The front and rear suspension systems ensure a smooth and comfortable ride, while the disc brakes provide excellent stopping power.

Vespa has always been known for their attention to detail and craftsmanship, and the Primavera Color Vibe is no exception. The scooter features a chrome-plated front grille, LED lighting, and a comfortable seat with a unique design. The limited edition model also comes with a special badge on the side panel, indicating its unique status.

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