Phnom Penh will once again host the Sandmerit KPI Seminar on February 27, 2025, at Novotel Phnom Penh (BKK 1), following the success of its January edition. Organized by Universal Alliance, the event aims to provide business leaders with key insights on performance management, offering practical strategies to improve efficiency, teamwork, and business growth through the effective use of Key Performance Indicators (KPIs).
The seminar will be led by Wilson Ten, a renowned performance management expert with over 22 years of experience in the field. Ten, the founder and CEO of Sandmerit by SandFil International, has trained leaders across Southeast Asia and is recognized for his expertise in KPI-driven business transformation.
Enhancing Business Growth Through KPIs
The event is designed for CEOs, directors, senior managers, and HR professionals looking to implement or refine KPI strategies within their organizations. Attendees will gain insights into:
- The fundamentals of KPIs and how they drive business growth.
- Strategies to improve performance, competitiveness, and efficiency.
- KPI-driven reward systems to motivate employees.
- The role of digital tools in tracking and managing KPIs effectively.
With increasing demand from businesses to deepen their understanding of performance management, this seminar will include networking sessions throughout the event to encourage collaboration among participants. Representatives from government ministries, chambers of commerce, and business associations are also expected to attend.
Opportunities for Sponsorship and Participation
Companies can take advantage of a $300 sponsorship package, which includes participation for three executives, a table space to display company information, a three-minute speaking slot, and the opportunity to showcase a commercial on the LED backdrop during key moments of the event.
The event fee is set at $38 per participant, and seats are limited. Interested attendees can register through a QR code provided by the organizers.
For further details, visit www.sandmerit.com or contact the event team at (085) 338 992.

