Pernod Ricard Cambodge has partnered with the Institute of Standards of Cambodia (ISC) and the Ministry of Industry, Science, Technology, and Innovation (MISTI) to create safety standards for 'Sraa Sor,' the traditional Cambodian rice spirit. The collaboration not only aims to ensure quality and safe consumption but also seeks to celebrate Cambodian heritage and elevate the traditional drink's appeal among the younger generation, all while bolstering rural women's livelihoods and integrating small-scale producers into the formal economy.

Pernod Ricard Cambodge has partnered with the Institute of Standards of Cambodia (ISC) and the Ministry of Industry, Science, Technology, and Innovation (MISTI) to create safety standards for 'Sraa Sor,' the traditional Cambodian rice spirit. The collaboration not only aims to ensure quality and safe consumption but also seeks to celebrate Cambodian heritage and elevate the traditional drink's appeal among the younger generation, all while bolstering rural women's livelihoods and integrating small-scale producers into the formal economy.

Pernod Ricard Cambodge has partnered with the Institute of Standards of Cambodia (ISC) and the Ministry of Industry, Science, Technology, and Innovation (MISTI) to create safety standards for 'Sraa Sor,' the traditional Cambodian rice spirit. The collaboration not only aims to ensure quality and safe consumption but also seeks to celebrate Cambodian heritage and elevate the traditional drink's appeal among the younger generation, all while bolstering rural women's livelihoods and integrating small-scale producers into the formal economy.

The Cambodia Insurance Brokers Association (CIBA) recently partnered with the Cambodia and Investment Review and B2B Cambodia to host a panel discussion. The conversation centered around the present state and future trajectory of Cambodia's insurance sector, offering insights into market trends, technology adoption, and strategies for growth. The event served as a platform to understand the market's current dynamics while offering a glimpse into its promising future.